Vision, Mission and Strategic Goals


Our Vision

MAXIMA's vision is to be the leading microfinance institution offering micro-financial services with the highest quality of customer service.

Our Mission

To provide inclusive financial solutions to low income households and SMEs for improving their socio-economic standards in a sustainable way.

Strategic Goals

1. Expand in Breadth and Depth to Reach Maximum Number of Clients
2. Provide High Quality of Products and Services
3. Promote the Best Brand
4. Invest in Human Capital
5. Provide Good Working Environment
6. Maximize Shareholders' Values
7. Gather more Sources of Funds
8. Comply fully with all the Regulations
9. Promote Client Protection Principle
10. Follow all the Client Protection Principles in daily operations

Company Core Values

1. Care and Respect
2. Integrity and Trust
3. Transparent and Responsible
4. Effective Corporate Governance
5. Initiative and Creativity